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One way to make sure workers weren't abused while making your clothes Fashion companies' websites are a rhetorical jungle of vague, virtuous sounding self description. As they boast of "ethical sourcing" and "positive impact," the companies seek to reassure consumers and investors of brands' commitments to "transparency" and "sustainability" two of the most fashionable buzzwords in modern marketing. Some flaunt complex graphics purporting to lay bare their global supply chains. Others display undecipherable legends of icons signifying their sustainable attributes. Apparel makers lack a common definition of what constitutes "sustainability," "transparency" or "ethical sourcing." And in the absence of a uniform standard, each company can assess its ethical record independently and is free to give themselves all the accolades they like. But that rewards clever marketing and storytelling, not actual monitoring and accountability and leaves consumers without any way of discerning between brands that meet high labor standards and those that only talk about it. The majority of companies measure the effort they're making touting their own policies or codes of conduct but stop short of assessing whether those efforts are delivering their promised effects, according to new research by New York University's Stern Center for Business and Human Rights. The problem has gained new visibility with revelations of the poor labor conditions in factories making clothing and shoes for Ivanka Trump's fashion line. The factories severely underpaid workers and nike qvida forced them to work excessive overtime, according to activists for China Labor Watch who made headlines when they were arrested by the Chinese government. The watchdog had previously alerted the brand to alleged labor abuses, which it ignored. This wasn't the first time: the Fair Labor Association also found that another factory making Ivanka products was in violation of two dozen international labor standards, and paid its workers little more than a dollar an hour. Frameworks for universal standards already exist. agency founded in 1919 as part of the League of Nations, creates and maintains a system of international labor standards that set out basic principles and rights of work. Monitoring mechanisms exist too. The Fair Labor Association (FLA), a non profit formed in 1999 as a collaborative effort of universities, civil society organizations and businesses, evolved out of a taskforce created by President Bill Clinton in the wake of child labor and sweatshop scandals. It uses the standards of the ILO to monitor companies' supply chains and protect workers. Participating companies sign up to a two or three year implementation schedule, after which they open up their factory doors to the FLA for evaluation. "The FLA has to become known to consumers and investors as the gold standard," Baumann Pauly said. She emphasized that mass market fashion and respecting human rights are not incompatible. Indeed, the FLA accredited companies include major brands like Nike, Adidas, New Balance, Puma and Patagonia. Yet amid all the noise, these companies get mingled with those that just spout nike shoes air max rhetoric. They're avoiding the business risks associated with sub par supply chains, but they aren't reaping rewards from consumers nike shoes back to the future for their good behavior.